Head of Expansion and Business Development

The Head of Expansion and Business Development is responsible for leading the companys efforts to expand its market presence, increase revenue, and explore new business opportunities, both within and outside the existing geographical regions (Nigeria, Ghana, Togo,Benin and potentially other West African and East African countries). The role requires a strategic thinker with deep knowledge of market dynamics, the elevator industry, and expansion strategies. The individual will be tasked with identifying key areas for growth, developing new partnerships, and driving the execution of business strategies to ensure the companys competitive edge in the market.

Key Responsibilities:

1. Business Development Strategy:

Develop and implement strategies for business expansion, identifying new market opportunities and business verticals in both existing and new regions.

Create and execute short-term and long-term business development plans to align with the companys growth goals and market needs.

Build a robust business pipeline, including both B2B and B2C opportunities, to meet revenue targets and growth objectives.

Establish partnerships and collaborations with key stakeholders in the industry, including developers, contractors, architects, and government bodies.

2. Market Research & Analysis:

Lead market research initiatives to analyze current market trends, customer needs, and competitive landscape.

Provide insights and data to the senior management team regarding new market opportunities, including geographic areas and industry verticals.

Assess customer needs and competitor activities, identifying areas for business differentiation and innovation.

Monitor industry trends, regulatory changes, and new technologies to ensure the company remains at the forefront of the market.

3. Expansion and Geographical Growth:

Lead the companys expansion strategy into new regions and countries, particularly within West Africa.

Establish processes for scaling operations to new territories while ensuring operational efficiency, brand consistency, and customer satisfaction.

Oversee the coordination of logistics, sales, and operational setup in new locations, including Nigeria, Ghana, and future expansion regions.

Ensure that new markets are aligned with the companys mission, vision, and operational capabilities.

4. Business Relationships and Networking:

Build and maintain strong relationships with key stakeholders, clients, government officials, contractors, and other business partners.

Represent the company in industry forums, networking events, and business development meetings to drive brand recognition and secure new business deals.

Negotiate and close high-value deals, including contracts for elevator sales, installation, and maintenance.

5. Performance Tracking and Reporting:

Set measurable KPIs for the business development team and regularly track performance against targets.

Report on business development activities, including pipeline development, market penetration, and deal closures, to the CEO and executive management team.

Analyze the effectiveness of expansion strategies and make recommendations for adjustments or enhancements.

6. Financial Management:

Work closely with the finance team to assess the financial viability of expansion initiatives, including market entry costs, return on investment, and profitability.

Monitor and control budgets for expansion projects, ensuring that costs are kept within approved limits.

7. Cross-Functional Collaboration:

Collaborate with marketing, sales, operations, and technical teams to ensure seamless execution of business expansion projects.

Provide leadership to cross-functional teams by aligning the companys growth goals with the capabilities and strengths of other departments.

Ensure that customer feedback and market intelligence are used to improve service offerings and product development.

8. Team Leadership:

Lead and mentor a high-performing business development team, providing guidance, coaching, and performance evaluations.

Encourage innovation, collaboration, and the professional development of team members.

Job Types: Full-time, Permanent

Information :

• Company : PE Lifts Nig Limited
• Position : Head of Expansion and Business Development
• Location : Lagos
• Country : NG