Content Marketing Executive

Accretio | Lagos | NG

About Accretio Africa

Accretio is a Pan-African talent company empowering growth in Africa through innovative talent solutions.

Job Summary

Were seeking a creative and data-savvy Content Marketing Specialist with 2+ years of experience in an early-stage company to develop and execute content strategies that drive brand awareness, engagement, and lead generation. Youll own the entire content lifecycle—from ideation to distribution—while working closely with other team members.

Work Model: Remote but must be resident in Lagos.

Key Responsibilities

1. Content Strategy & Creation

  • Develop a content calendar aligned with Accretio Africas goals (brand authority, lead-gen, user education).
  • Produce high-quality, Search Engine Optimized content: blogs, case studies, newsletters, social media posts, and video scripts.
  • Tailor messaging for startups/SMEs, and ecosystem partners.

2. Audience Growth & Engagement

  • Grow our digital presence (website, LinkedIn, Twitter, email lists) through compelling storytelling.
  • Repurpose content across formats (e.g., turn blogs into Twitter threads, infographics, or webinar slides).
  • Engage with our community through comments, DMs, and collaborations.

3. Performance Optimization

  • Track KPIs (traffic, engagement, conversion rates) using Google Analytics, SEMrush, or HubSpot.
  • A/B test headlines, CTAs, and distribution channels to maximize reach.
  • Iterate strategies based on data and industry trends.

4. Cross-functional Collaboration

  • Partner with designers for visuals, sales for lead-nurturing content, and founders for thought leadership.
  • Interview clients and internal experts to create case studies or testimonials.

Qualifications & Skills

  • Experience: 2+ years in content marketing, preferably at an early-stage organization.
  • Portfolio: Samples of published work (blogs, social campaigns, SEO-driven content).
  • Technical Skills:
  • SEO basics (keyword research, on-page optimization).
  • Familiarity with CMS (WordPress), Canva, and social media schedulers (Buffer, Hootsuite).
  • Basic analytics (Google Analytics, Meta Insights).
  • Soft Skills:
  • Ability to simplify complex topics for diverse audiences.
  • Self-starter who thrives in fast-paced environments.
  • Passion for African entrepreneurship and innovation.

Bonus: Experience with email marketing or some social media video editing.

Why Join Us?

  • Be part of an impact-driven company
  • Work in a dynamic and innovative environment
  • We are collaborative and yet autonomous

Our Team

Currently, we are a small but ambitious team. We are growing and always looking to bring on board uber-talented individuals who are eager to make a difference.

Job Types: Full-time, Permanent

Pay: ₦100,000.00 - ₦150,000.00 per month


Information :

  • Company : Accretio
  • Position : Content Marketing Executive
  • Location : Lagos
  • Country : NG
Next Process

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Post Date : 2025-04-11 | Expired Date : 2025-05-11

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