Social Media Officer

Role Summary

We are looking for a dynamic and creative Social Media Officer to manage our online presence, grow our community, and tell the stories of Africas podcasters. You will drive engagement, build brand loyalty, and help position us as the leading podcasting platform on the continent.

Key Responsibilities

• Develop and execute a comprehensive social media strategy
• Manage day-to-day operations across social media platforms (Instagram, X (Twitter), Facebook, LinkedIn, TikTok, YouTube, Threads, and others).
• Create engaging, on-brand content including posts, stories, reels, videos, carousels, and more.
• Design and manage content calendars that showcase creators, platform features, events, campaigns, and trends.
• Engage actively with our community — responding to comments, DMs, mentions, and fostering discussions around podcasting in Africa.
• Collaborate with partnerships and storytelling teams to amplify launches, partnerships, and creator spotlights.
• Develop and track key social media KPIs — including follower growth, engagement rates, traffic generation, and campaign performance.
• Identify and nurture relationships with influencers, podcasters, and content creators to drive brand awareness.
• Stay updated with trends, tools, and best practices to ensure our social media efforts are innovative and impactful.
• Manage social media advertising campaigns (boosted posts, paid promotions) where needed.
• Provide regular reports with insights and recommendations for growth and engagement optimization.

Skills & Experience:

• 2+ years as a Social Media Officer or similar role, preferably in tech, media, entertainment, or creator economy industries.
• Deep understanding of African digital audiences and podcasting, audio, or content creation ecosystems.
• Strong skills in content creation, copywriting, storytelling, and visual design (graphics, short videos, etc.).
• Proficiency in social media management tools (e.g., Buffer, Hootsuite, Later) and analytics tools (Meta Business Suite, TikTok Analytics, etc.).
• Familiarity with paid social media advertising and influencer marketing strategies.
• Creative thinker who is data-driven and results-oriented.
• Excellent organizational, communication, and project management skills.
• Passion for African storytelling, creator empowerment, and emerging digital trends.

How to Apply

Send your CV and a 1-page pitch telling us why youre the growth champion Wokpa needs to: hr@getwokpa.com

Job Type: Contract

Pay: ₦100,000.00 - ₦150,000.00 per month

Application Deadline: 07/05/2025

Information :

• Company : Wokpa
• Position : Social Media Officer
• Location : Lagos
• Country : NG